H1 2023 is a wrap: Five trends from advertising industry events
Cannes Lions, CES, AOP Crunch, and New Video Frontiers are key events the advertising industry looks to for insights into both current trends and what the future may hold.
Here’s what we’ve seen and learned from these events in the first half of the year.
Why the S&G in ESG also matter to the ad industry: Q&A with Andy Power, Founder of Legacy Media
Why the S&G in ESG also matter to the ad industry: Q&A with Andy Power, Founder of Legacy Media Sustainability is a key topic of discussion in the digital advertising industry, and one which I follow keenly. So, at the recent New Video Frontiers event I was...Blockchain 101: Benefits of blockchain for businesses – Part two
Benefits of blockchain for businesses: Part two In the second of a two-part feature we look at the benefits of using blockchain technology in business. If you only have 30 seconds: One of the main benefits of blockchain for business is tackling and preventing fraud...Blockchain 101: A guide to blockchain technology (Part 1)
In the first of a two-part feature we explore the fundamentals of blockchain, how it works, and address some misconceptions about blockchain technology.