Virtual reality (VR) has long held the spotlight when it comes to immersive technologies, and its show-stealing tendencies have only grown in recent months.
Interest in gaming is surging, with the number of people playing video games across the globe rising over 6% this year to reach 2.7 billion.
The recent upsurge in digital transformation has made an impact to businesses across the board, and the third sector is no exception.
As our founder and CEO Victoria Usher explained in a recent article for the European Business Review, it’s vital for business leaders to raise their profile and work on their personal brand.
The news agenda is in sharp focus during the COVID-19 pandemic. Culture secretary Oliver Dowden even described the media as a “fourth emergency service,” providing access to quality information at a time of uncertainty.
Four years ago, John Willis — founder of sports charity Power2Inspire — had an idea. While watching the women compete in their Boat Race on the Thames, just before the men’s race, he dreamt of creating an inclusive event: a rowing race where many different people were united in competition.
Search engine optimisation – or SEO – is a vital part of a business’ digital marketing strategy at any time, but it is particularly crucial during the unique circumstances surrounding COVID-19.
The beginning of June usually sees the great and the good of the media and marketing world preparing for Cannes Lions and relishing the thought of soaking up the sunshine on La Croisette.
With consumers more likely to make purchasing decisions based on how a business responded during the Coronavirus pandemic, now is the time for industry leaders to show up and use all available resources to demonstrate how they can make a difference.
The lines between online and offline continue to blur as technology becomes increasingly integrated into real-world activities, augmenting all aspects of business and everyday life.