Outstanding PR and Communications Programmes
With our bespoke PR strategies, we question the status quo and realise our clients’ ambitions. From powerful thought leadership narratives to ground-breaking research, we pave the way for pioneering start-ups, industry giants, and trailblazing leaders to achieve their commercial goals. Our brilliant business approach is reflected in our enviable client satisfaction and staff retention.
GingerMay is a multi-award winning B2B PR and integrated communications agency. We work with market-leading companies to turn their expertise into world-renowned brand storytelling. Our exceptional services feed the business pipeline and drive conversions. In a dynamic media landscape, we specialise in delivering earned, owned and paid media activities, securing our clients a superior share of voice and results-driven commercial success.
Benefits of blockchain for businesses: Part two In the second of a two-part feature we look at the benefits of using blockchain technology in business. If you only...
In this post, we’ll look at some of the specific techniques used when drafting long-form digital content including the use of keywords, internal and external links and other tips thought to contribute to better rankings on the search engine results page (SERP).
Why marketers need a B2B SEO content strategy and how to put it into action: Part one Focusing entirely on PR at the expense of search engine optimisation (SEO) - or...
Live sports broadcasts on streaming platforms are driving the growth in connected TV advertising.
The connected TV (CTV) advertising market is growing – and so are the opportunities for brands.
From dynamic signage at shopping malls or grocery stores, to digital ads in train stations and airports, we explore the rise of Digital-Out-of-Home advertising
In the first of a two-part feature we explore the fundamentals of blockchain, how it works, and address some misconceptions about blockchain technology.
Staying in touch with current ad tech trends is crucial for marketers that want to steer a safe course through 2023. Driving efficiency through innovation will be key for brands aiming to lower costs in a challenging economy, but extreme cutbacks to experimental efforts and data analytics could be a mistake.
A surprising number of businesses don’t understand they are partially using their marketing investment to drive new leads and improve their reputation.
At the heart of this is Search Engine Optimisation (SEO), which determines your website’s position on a search engine’s results page.
PR – specifically thought leadership – is the gateway to gaining ground with key audiences, helping to grow your reputation and deliver leads in a downturn. There is a reason leading businesses and brands prioritise this activity over other marketing functions.
To prioritise mental health in the workplace and to demonstrate our ongoing dedication to the cause, GingerMay has signed up to the Mental Health at Work Commitment.
After two years of online events, DMEXCO is once again back in full real-world force. Attendees will want to ensure their own DMEXCO agenda and event itinerary is fully aligned with what’s planned.