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Tag: Event

Insurance industry

The next stage in insurance industry innovation

The next stage in insurance industry innovation The insurance industry has historically innovated around notable events. From the Great Fire of London sparking the idea for fire insurance in Britain in the 1660s and Japan’s swift industrialisation post-World War II popularising life insurance, to asbestos-related
Strong leaders are more essential than ever.

How C-suite thought leaders can ensure post-coronavirus success

How C-suite thought leaders can ensure post-coronavirus success Good communications are vital to help C-suite leaders steer their businesses through COVID-19 turbulence but finding the best path will depend on careful, multi-faceted navigation. Alongside a robust internal crisis strategy, risk management, clear employee conversations and
Fintech companies bucking the trend

Fintech companies can differentiate and thrive

Fintech companies can differentiate and thrive Businesses across the globe are exercising caution as the Covid-19 pandemic impacts economic activity, but fintech is one sector that appears to be bucking the trend. At a time when venture capital is largely frozen, fintech companies that provide
Ecommerce and the impact of Covid-19

Ecommerce and the Covid-19 effect

Ecommerce and the Covid-19 effect Never has consumer behaviour shifted so quickly. Our daily routines, needs and priorities are changing at lightning speed as a result of the COVID-19 outbreak and our daily lives look very different to what they were a few weeks ago.
Advertising technology helps adapt marketing strategy

Advertising technology helps brands adapt in uncertain times

Advertising technology helps brands adapt in uncertain times There’s no denying the outbreak of Covid-19 is impacting the advertising industry with brands showing understandable caution in allocating ad spend. But as studies prove time and again, brands that invest in advertising – as well as
crisis communications strategy during the coronavirus pandemic

Crisis communications during the coronavirus chapter

Crisis communications during the coronavirus chapter With unprecedented public health and economic measures causing a shockwave for businesses, communication is more important than ever. Our Founder & CEO Victoria Usher writes for European Business Magazine, explaining how a robust communications plan will ensure your business