What’s more interesting and relevant to us here at a global communications agency is how technology has changed the way the sector operates. The answer comes down to two simple words: analytics and channels.
In the world of public relations, getting your client featured in a national publication is the equivalent of winning the lottery. Competition for column inches has never been so fierce. National journalists are sent thousands of emails from PRs and entrepreneurs offering their expertise every
Organised by Campaign for Learning, Learning at Work Week is a yearly initiative that aims to highlight the importance and benefits of learning new skills at work. As a global PR agency, we are always on the lookout for unique ways to keep the team
Last month I swapped my London desk for the vibrant streets of New York and its dynamic technology PR scene. And what a great trip it was. Global PR agency With an increasing number of international clients using GingerMay’s technology PR services across global markets,
No one could say that the world’s attention isn’t genuinely hooked by the US election, but even this hot topic isn’t safe from fraud. Recent analysis shows over a third of Twitter accounts following the elections are fake, which means marketers banking on the social media platform
The red carpet has been rolled away, the rosé bottles cleared up, and the flock of advertising technology innovators is gone after another eventful Cannes Lions festival. As we look back at the latest gathering of creative visionaries from the world’s largest tech hubs in London,