Skip links

Tag: publishers

Hand with 'stop ads' on

How can publishers win the fight against ad blocking?

Ad blocking is hitting publishers hard by preventing them from monetising their content. We explore how publishers can continue to keep their readers happy while making money from their online content, and whether there is a viable alternative to advertising.

Image of man holding a burning newspaper

What is fake news and how do you spot it?

Have you ever clicked on a news story, only to realise that you’ve been hoodwinked by a scam? You’re not alone; fake news has unwittingly become part of our everyday lives, though very few of us know what it actually is nor the impact it can have. So how can we define, identify, and tackle fake news?

Image of man holding credit card looking at laptop screen with Ebay on it

The murky dynamics of auction mechanics

The advertising industry is united in its call for greater transparency in programmatic advertising, and nowhere is this more pressing than in the case of auction mechanics. What’s the story so far, and how can industry players stay above the fray?