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Tag: tech

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How can publishers win the fight against ad blocking?

Ad blocking is hitting publishers hard by preventing them from monetising their content. We explore how publishers can continue to keep their readers happy while making money from their online content, and whether there is a viable alternative to advertising.

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How can banking be brought to the bankless?

The UK and Europe are slowly moving towards becoming cashless societies. In comparison, emerging economies – where cash is a complex system ­– are already ahead of the game because they don’t have access to basic banking facilities. So why is cash such a problem in developing countries?

Bitcoin

Tech 101: Bitcoin and Blockchain

Bitcoin has grasped the media’s attention for many months. As the most well-known example of blockchain technology, interest is at its peak and prices skyrocketed – even hitting $17,000 in December. But what actually is bitcoin, and how is it associated with blockchain technology?

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The murky dynamics of auction mechanics

The advertising industry is united in its call for greater transparency in programmatic advertising, and nowhere is this more pressing than in the case of auction mechanics. What’s the story so far, and how can industry players stay above the fray?

Image of multiple devices

Tech 101: What is Net Neutrality?

On 14 December, The Federal Communications Commission (FCC) voted to repeal Net Neutrality in the US. But with many of the most powerful, global technology companies publicly voicing support for the continuation of a free and open internet, what would this regulatory change mean?

Data Coding

How your brand reputation can survive a data breach

  In a data-driven world, personal information is of high value to both the brand and the individual. Unfortunately, cybercriminals also have their eyes on this most lucrative of assets too. From hospital records through to bank details, some of the most important features of